With India now being ranked as the third largest retail market in the world, after USA and China, many new players are getting ready to tap the untapped Indian smartphone market. Blu mobiles are quite popular in Latin American region and company claims to have sold more than 8 million devices in 40 countries including America, Caribbean and Latin America. With India now being ranked as the third largest retail market in the world, many new players are getting ready to tap the untapped mobile market. Blu mobiles will launch many devices in Indian market including Dash series, Vivo series, Studio series, speciality series, Quattro series, Life series and Touch book, along with many other feature phones like Jenny, Aria, Tank etc. Blu Life One, popular phone of Blu Life series, was in news recently as Canvas 4 was being speculated as re-branded Blu Life One. We might soon see this phone in Indian market. IT giant Google recently announced opening worlds third and India’s first Android retail stores in india in association with Spice Mobiles. Various Indian manufactures like Micromax, Lava and Xolo along with Chinese players like jiayuh, umi and gionee, which are known to provide good hardware at competitive prices, will give stiff competition to any new entrant in the market.